Google Live Transfer Leads

When Buyers & Sellers Search Google — We Transfer Them Straight to You!

With Google Live Transfer Leads, we put you on top of Google and live-transfer real, verified buyers & sellers straight to your phone — no chasing, no cold calling.Most agents think they know Google marketing. But this isn’t PPC. And itefinitely not just clicks and forms.

We generate every Google Live Transfer Lead from two powerful, local-first tools :

Google Local Service Ads and Google Business Profile Ads

Where These Leads Come From (And Why They’re Different) 


Google Local Service Ads (LSA)

These are the “Google Screened” agents that show up at the very top of Google search — above the websites, above Zillow, even above paid ads. When someone in your area searches “realtor near me” or “real estate agent [city]”… your name shows up first.

When they call, we answer, verify, and live-transfer them directly to you.

What is Google Local Service Ads (LSA)?

Ylopo can manage your Google Local Service Ads, which is a banner ad featured in the search results for those who are searching for real estate agents in a specific area.

You are placed above SEO, Google Adwords, and Google Business Profiles (GBP) on the search results. People searching for a top real estate agent typically have a very specific reason for their search. This specific need results in a regular stream of bottom of funnel seller leads as well as generating new buyer leads.

ex. Google Local Services Ad

How Does LSA work?

Calls through LSA will be routed to our LSA Call Center. Our call center agents are trained to ask for name, call back number and email. 

These calls will be transferred directly to you. The number that shows up on your caller ID for LSA ads is typically the incoming caller's phone number. We have outlined a few options our clients have used to successfully identify an incoming LSA call.

A contact will be created in your CRM for LSA generated leads. The tag YLOPO_LSA will be added to leads profile so you can route leads or create a smartlist looking for this tag in a smartlist/saved filter.

ex. Lead LSA Registration note added on profile

ex. YLOPO_LSA tag added to leads profile

Google Business Profile (GBP)

This is your local map-based presence in Google Search & Google Maps.

Our team creates PAID GBP ADS to boost your visibility for high-intent local searches — so when someone looks for an agent in your zip code, you show up strong.

When they call, we answer, verify, and live-transfer them directly to you.

What is a Google Business Profile (GBP)?

In Google's words, a "Business Profile" is the name of your business listing on Google. Business profiles show up on Google Maps and in the local results of Google Search when people search for a business in their area.

ex. Google Business Profile

How Does Ylopo help Manage my GBP?

Ylopo's helps your GBP through optimization. Our GBP Optimization is a powerful service that builds on the work you've already done to improve your Google Business Profile (GBP) listing. GBP optimization entails checking your GBP profile for errors or outdated information, and ensuring that everything appears to be in order. Additionally, our GBP team experts can create regular posts and products that feature your brand, your services, and your listings.

GBP optimization has a number of advantages, including assisting you in attracting high-quality traffic and growing an audience base of potential customers who are geographically close enough to visit your business in person.

How does Ylopo advertise my GBP:

With our new GBP ads, we ensure that your profile gets maximum visibility and lead flow, advertising not only in search results, but across Google properties like Gmail and Youtube and around the web in Google’s partner networks. This ensures that your GBP is top of mind for local potential buyers and sellers, and complements your LSA ads by doubling your exposure!

Your budget is flexible, although we require a minimum of $600 (separate from your LSA budget) to get started. There’s no complicated setup, since we already have everything we need on your GBP profile!

What’s logged in the CRM for GBP ads:

  • Source: Ylopo LSA

  • LSA Customer ID: GMB ADS  (NON LSA LEADS)

ex. Lead LSA Registration note added on profile

What are the benefits of Google Live Transfer Leads?

✅ Instant Visibility – Customers see your business details directly in search results.
✅ Accurate Tracking – Google tracks calls and visits for better performance insights.
✅ Seamless Experience – Optimized across mobile, desktop, and tablet.
✅ Stronger Local Presence – Boosts your ranking in local searches.
✅ Higher Engagement – Drives more calls, clicks, and interactions.
✅ Better Brand Awareness – Keeps your business top of mind.
✅ Increased Website Traffic – Attracts more visitors and conversions.
✅ Enhanced Google Maps Visibility – Helps your business stand out.
✅ Smart Bidding & AI Optimization – Google automatically adjusts bids and placements for the best results.
✅ AI-Driven Targeting – Uses user intent and location data for higher lead conversions.
✅ Promote your Youtube Brand– Highlight your youtube videos and gain additional exposure.

Pricing for Google Live Transfer Leads

We’ve bundled all of these services together into one package for you!

You can pick and choose which services you want with no setup fees for new services, all with a $350 tech fee for US clients or a $250 tech fee for Canadian clients, since LSA is not available in Canada.

You’ll also be able to set separate advertising budgets for GBP ads and LSA.

Google Business Profile Ads - FAQ

Q: Are GBP Ads the same as LSA?

A: Not quite, here’s the breakdown:

Q: What’s the average cost per lead for GBP Ads?

A: It ranges between $80-$150, averaging about $100 per call, but cost per lead will vary based on competition in your territory and geographic location.

Q: I'm already doing LSA — why add GBP Ads ?

A: GBP Ads fills the gaps that LSA can’t always cover. While LSA only shows up for specific keywords (e.g., “Realtors near me”) and often faces high competition that limits call volume, GBP Ads  expands your reach across Google Maps, Display, YouTube, and Gmail—driving even more traffic and phone calls to your business.

Q: Can I use GBP Ads  in Canada since LSA isn’t available there?

A: Yes — and it's a great solution! While LSA isn’t available in Canada, GBP Ads allow your business to:

  • Appear in Google Search & Maps

  • Advertise across YouTube, Display, and Gmail

  • Attract more leads with a flexible PPC model

Q: What do these ads look like?

A: GBP Ad Examples

See more Frequently Asked Questions on LSA, GBP and GBP Ads below

 LSA, GBP, GBP Ads FAQ

  • Google does not have LSA in Canada, but Google Business Profile Ads are available!

    GBP Ads allow your business to:

    • Appear in Google Search & Maps

    • Advertise across YouTube, Display, and Gmail

    • Attract more leads with a flexible PPC model

    Email gpb@ylopo.com to get started!

  • The number of leads you will receive will depend on how high up your ad is placed in the list of realtors, which is helped by having a Google Screened badge and is also based on the amount of competition in the area. Having a high call answer rate and a decent-sized budget (that's why we recommend a minimum $1000/month budget) will help you move up among the other Google Screened accounts, once receiving the badge. 

  • You will get leads through phone calls, and we highly recommend that you opt in to review text message leads as well. To manage text messages, you would need to download the Local Services Ads app from the Apple or Google Play store or alternatively, log into the LSA dashboard on your computer to reply to the message. You will not be able to reply to the message in your current CRM. If you would like to enable message leads, please email lsa@ylopo.com

  • You can access it at this link https://ads.google.com/localservices, and will need to be logged into Google using the email address you used when signing up for LSA. If you have difficulty because you're logged into Google under another email address, you might try using an incognito/private browser to log in.

  • With Google Local Services Ads you target the areas you service and your ad shows up to people searching for those areas. We cannot specifically target people living in states outside your service area, however leads from other states may search for realtors in one of your service areas and contact you. If you are licensed in multiple states, your ads can be shown for those areas when the proper licensing documentation is provided to Google. 

  • The number that shows up on your caller ID will be the incoming lead's phone number, so that will always change depending on who is calling. Here are some options that our clients have used to identify the incoming call as an LSA call.

  • Google will issue auto-credits for leads not related to your industry. Ylopo will submit a feedback review for each lead you receive to assist Google in learning what type of leads you do and do not want to be charged for/receive more of in the future.

LSA FAQ

GBP Ads FAQ

GBP FAQ

  • Here’s the typical timeline:

    • Week 1: We set up your Google Business Profile (if needed), build your campaign, and upload assets.

    • Week 2-3: Google reviews your ads (which can take several business days). If disapproved, we revise and resubmit.

    • Week 4+: Your campaign enters the learning phase and performance data starts building.

  • Not always.

    • Performance Max uses a learning phase to test what works best.

    • Results improve over time as the AI optimizes based on clicks, calls, and conversions.

    • Most clients start seeing traction after 2-4 weeks, but consistency builds with time.

  • We follow Google’s Business Name Guidelines, which limit us to:

    • 25 characters or less

    • No all caps, emojis, or marketing fluff (e.g., “#1 Realtor” or “Top Team”)

    • The name must closely match your GBP or legally registered business name.

    •  We may shorten or adjust your name to stay compliant and avoid policy violations that can block your ads.

  • It’s strongly discouraged.
    Any changes to your GBP—like your business name, phone number, or hours—can interrupt ad delivery or reset the learning phase.
    We recommend holding off on any edits unless we’ve advised you to update it for compliance or performance.

  • The map pack is organic and isn’t controlled by paid ads. While PMax may show ads in Maps, it’s not guaranteed. Google decides placements based on:

    • User intent and search behavior

    • Your daily budget

    • Ad relevance and performance 

    To improve organic map rankings, we also work on optimizing your GBP content.

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