Branded Site Best Practices 

Scroll down to learn best practices using your Ylopo Branded Site

CRM & Marketing Best Practices

Email Signature: Utilize your branded site URL to add to your email signatures to drive traffic to learn more about your business.

Branded Sites Tools Page: The branded sites tools page is an invaluable part of your Ylopo license. Utililize its tools to help win listings, promote listings, engage home buyers and sellers. Access by adding /tools to the end of your branded site.

Marketing Emails, action plans, social media posts: Use your branded site pages to create engagement on your website and build brand awareness.

Ex. Blog pages for home buyer, home seller, home owner engagement

Ex. About me, team page, lender partner page

EX. Communities pages

QR Codes: Sites like bitly.com, canva.com, qr-code-generator.com and others can help you create a unique QR code to drive new traffic to your Ylopo websites.

Scan code with your phone to view an example.

Community Pages: Community Pages help you connect with buyers by offering detailed information about local neighborhoods, including available homes, market trends, and amenities.

You can use these pages to share personalized neighborhood recommendations, making it easier for your buyers to explore areas that fit their needs. By directing prospects to these pages, you can keep them engaged with current listings and market data, while positioning yourself the as local expert throughout the home-buying process.

Watch this video to learn how to configure a Community Page on your Branded Site, and go to this link to learn how to add, edit or remove a community from your Branded Site.

Community pages + chatGPT: Utilize chatGPT to turn your website into the go to space for all things local!

Here’s a step by step guide from Kiwi Franklin, Director of Growth @ Ylopo: “Want to beef up your community pages to include more relevant content and get more organic SEO?

I've created a prompt below you can rip off and use in ChatGPT that will get you immediate results.

Just copy/paste the text below and change the city name of Summerlin, Las Vegas, Nevada to YOUR City, Community or Neighborhood and let ChatGPT do the rest ...

I need some help writing content for a landing page on my real estate website to help home buyers with information around Summerlin, Las Vegas, Nevada so they can be well educated around why this area could be a good fit for them to move to and buy a home in.

I’m looking for 7 different paragraphs with each one having it’s own focus as outlined below and numbered 1-7.

Can you please help me go deeper on each of these and write a paragraph for each and also include bullet points and links where it makes the most sense. I want it done in a professional and helpful tone coming from a place of value.

  1. Neighborhood Information: Insights into local amenities, schools, parks, shopping, dining, and entertainment options.

  2. Market Trends: Data on current real estate market trends, average home prices, and property value changes.

  3. Commute Information: Information on public transportation, commute times to major employment centers, and traffic patterns.

  4. Local Services: Listings of nearby healthcare facilities, emergency services, and community centers.

  5. School Ratings: Information about local schools, including ratings, reviews, and proximity.

  6. Crime Statistics: Data on local crime rates and safety measures.

  7. Community Reviews: Testimonials or reviews from current residents about their experiences living in the area.

Then make sure you review everything and add your own personal touches as you'll know the area better than any AI but let the AI do 90% of the work so you just have to give it the final touches.

Doing this on all your community pages with help with your SEO and also help turn more visitors into leads!”

Training and Coaching

This course is a guide to the Branded Sites detailing their importance and use. Includes videos on how to edit basic and advanced features.

Join us on Coaches Office Hours to learn more and ask questions about best practices with utilizing your Ylopo websites